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06/06/18 - 28/06/18 | Week 11- Week 14 Yeoh Xiao Shi (0331577) Design Principles  Final Project - Billboard Inspiration INSTRUCTIONS FINAL PROJECT  For final project, we were required to study and investigate two or more billboards to find what are the design principles being used as well as what we had understand from the billboard. I have a hard time to start this project as it is very wide and it can be anything. I started it by choosing the billboard that I wanted to use in this project. The first billboard I chose is the grab car advertisement with a image of  coffee cup in the middle and the another one is the property advertisement with the image of houses surrounded  by trees. Billboard chosen. Billboard chosen. Once I selected the billboard, I try to understand the design principles being used in the billboard. The first thing I noticed is that most of the billboard will choose to use contrast colour. Based on my research, use the colours which is high contr...

27/03/18 - 26/06/18 | Week 1 - Week 14 Yeoh Xiao Shi (0331577) Typography Final Compilation and Reflection INSTRUCTIONS Exercises Project 1 - A Story Book Project 2 - Font Design Final Project - Event Typography SUBMISSIONS EXERCISES Fig.1.1: Basic strokes exercises. Fig.1.2: Lettering Calligraphy (alphabet a-k). Fig.1.3: Lettering Calligraphy (alphabet l-x). Fig.1.4: Lettering Calligraphy (alphabet y-z). Fig.1.5: Calligraphy on graph paper. Fig.1.6: Calligraphy on white paper. Fig.1.7: Name Lettering (static). Fig.1.8: Name Lettering (animated). Fig.1.9: Type expression.  Fig.1.10: Type expression (static). Fig.1.11: Type expression (animated). PROJECT 1 - A STORY BOOK Embedded  PDF of Mr Babadook. Fig.2.1: Printed Book (Cover Book). Fig.2.2: Printed Book (Page 2-3). Fig.2.3: Printed Book (Page 4-5). Fig.2.4: Printed Book (Page 6-7). Fig.2.5: Printed Book (Page 8-9). Fig.2.6: Printed Book (Page 10-11). Fig.2.7: Printed Book (Back Cover). PROJECT 2 - FONT DESIGN Fig.3.1: Fina...

07/05/18 - 30/06/18 | Week 7 - Week 10 Yeoh Xiao Shi (0331577) Illustration & Visual Narrative Project 1 - That (Decisive) Moment INSTRUCTIONS PROJECT 1 Week 7  (07/05/18) This week, we were assigned to our first project - That (Decisive) Moment. We were required to come out with an animated illustration for the urban legend in an art deco style. The legends can be either local or international. Our first task for this project is to do some researches on the urban legends and choose one of it to work with. The story that I choose is a Shanghai urban legend called The Dragon Pillar of Yan'an Elevated Highway. To know the story better, I have read through the stories for few times in different website. Here is the summary of the story below : The Dragon Pillar of Yan’an Elevated Highway Fig1.1: Story of the urban legend chosen. Week 8 (14/05/18) In this week class, Mr Hafiz went through with our urban legends and gave some feedbacks one by one. Then, we were told to start compili...